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Lesson 5 of 6
Professional AI Workflows
From the course Canva AI & Magic Studio
Combine Canva's AI tools for powerful end-to-end creative workflows.
Workflow 1: Social Media Content Calendar
- Plan — Ask Magic Write to generate 30 days of social media content ideas
- Design — Use Magic Design to create templates for each content type
- Personalize — Bulk Create to generate all 30 posts with unique text
- Schedule — Use Canva's content planner to schedule directly to platforms
Workflow 2: Product Launch Kit
- Brief — Magic Write generates product descriptions and taglines
- Hero image — Text to Image creates hero visuals
- Collateral — Magic Design generates social posts, email headers, ads
- Adapt — Magic Switch converts each design to all needed formats
- Animate — Magic Animate adds motion for video platforms
Workflow 3: Brand-Consistent Content at Scale
- Set up Brand Kit with colors, fonts, logos, and voice
- Create master templates for each content type
- Use Bulk Create with CSV data for personalization
- Magic Write uses your brand voice for all generated text
- Export all assets in required formats
Magic Switch: Format Conversion
Turn any design into any format:
- Instagram post → Instagram Story → TikTok video → Pinterest pin
- Presentation → Social carousel → Blog header → Email banner
Magic Switch adapts layout, dimensions, and content automatically.
Collaboration Features
- Real-time editing — Multiple team members edit simultaneously
- Comments and approvals — Review workflows for brand consistency
- Template locking — Lock certain elements so team members can only edit text
- Brand Kit — Ensure all team content stays on-brand
These workflows eliminate the need for separate tools for writing, design, and publishing.
Key Takeaways
- •Combine Magic Write, Design, and Bulk Create for scaled content production
- •Magic Switch converts any design to any format automatically
- •Brand Kit ensures consistency across all AI-generated content
- •Canva workflows replace separate writing, design, and scheduling tools
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